You're not just a guy with a webcam. You're a fantasy. And fantasies make bank.
After 2 years and $150K+ earned, I've identified the 5 straight guy personas that gay men pay premium for.
Why Persona Matters
Gay viewers don't want generic. They want specific fantasies:
- The straight jock they crushed on
- The blue-collar guy from work
- The military man they'll never have
- The college bro from the gym
- The guy next door they fantasize about
Pick one. Commit to it. Watch your income triple.
🏈 Persona 1: The Jock
The Vibe: Former athlete, still hits the gym, watches sports, drinks beer
The Look: Athletic wear, team jerseys, backwards cap, gym shorts
The Talk: Sports references, gym stories, "bro" language
Key Phrases: "Just got back from the gym" / "Game was crazy last night" / "Protein shake time"
🔨 Persona 2: The Blue Collar Stud
The Vibe: Construction, mechanic, tradesman, works with hands
The Look: Work boots, jeans, tank tops, tool belt
The Talk: Job site stories, truck talk, practical mindset
Key Phrases: "Long day on site" / "Hands are rough from work" / "Beer and shower time"
🏠 Persona 3: The Boy Next Door
The Vibe: Friendly, approachable, slightly innocent, wholesome
The Look: Casual clothes, clean cut, genuine smile
The Talk: Friendly chat, local life, everyday stories
Key Phrases: "How's your day going?" / "Just relaxing at home" / "Weekend plans?"
🎖️ Persona 4: The Military Man
The Vibe: Disciplined, authoritative, mysterious, intense
The Look: Dog tags, tactical pants, buzz cut, boots
The Talk: Yes sir/no sir, structured, commanding
Key Phrases: "Roger that" / "0600 workout" / "Maintaining discipline"
🎓 Persona 5: The College Bro
The Vibe: Party guy, fratty, young and dumb, high energy
The Look: College merch, board shorts, snapback, tank tops
The Talk: Party stories, class mentions, dorm life
Key Phrases: "Bout to rage" / "Failed that test" / "Hungover AF"
Building Your Persona
Step 1: Choose based on reality - Pick something close to who you are
Step 2: Commit 100% - Half-assing kills authenticity
Step 3: Stay consistent - Same character every stream
Step 4: Develop backstory - Have answers ready
Step 5: Invest in props - Clothes, items, background
Props and Wardrobe Investment
Spend $100-200 on persona-specific items:
- JOCK: Team jerseys, athletic wear ($150)
- BLUE COLLAR: Work boots, tool belt ($100)
- BOY NEXT DOOR: You already own it ($0)
- MILITARY: Dog tags, tactical gear ($120)
- COLLEGE: University merch ($80)
Common Persona Mistakes
- Switching personas - Confuses audience
- Breaking character - Ruins fantasy
- Over-acting - Seems fake
- Wrong demographic - 40-year-old college bro
- No commitment - Half-assing it
The Evolution Strategy
After 6 months, you can evolve (not change) your persona:
- College Bro → Recent Grad
- Jock → Former Athlete/Trainer
- Boy Next Door → Relationship Guy
- Blue Collar → Foreman/Boss
- Military → Veteran
Evolution feels natural. Complete change feels fake.
Testing Your Persona
First week metrics to track:
- Average viewers: Should increase daily
- Return rate: 20%+ is good
- Tips per hour: Should trend upward
- Comments: "Love the [persona] vibe"
- Comfort level: Can you maintain it?
The Bottom Line
Your straightness is the product. Your persona is the packaging.
Gay men don't want you to be gay. They want you to be the straight guy they can't have. Give them that fantasy, consistently, and they'll pay premium.
Pick your archetype. Commit to it. Cash out.